Ad-Sys media verification capabilities are recognized worldwide. Your brand will not be compromised because at Ad-Sys we enable the best practices to take care of your ads, so you can get the most from digital advertising.
We help you properly execute your advertising campaign. All media sources undergo a thorough, professional analysis to ensure all your advertising objectives are met.
Media verification procedures are carried out accurately, with up-to-date data, and performed in a transparent manner with all the participating sides. All media scanning is carried out in accordance with IAB guidelines.
Once a creative is marked as non-compliant with the industry’s standards, ad blocking and flagging verification techniques, as well as human auditing, are employed to ensure seamless campaign flow. Our platform performs media verification on every level, while providing full transparency in regards to the depths of the verification procedures conducted.
We examine every individual ad tag through an automated series of analyses to ensure that it is compatible with exchange guidelines. The tests reoccur across the life span of every ad. Each suspicious activity is disclosed to all the advertising parties immediately and the advert may be disqualified.
There is a constant evaluation of the exchange traffic that includes fraud detection and violation procedures checks. Complex fraud detection algorithms examine click and conversion activity of the broad exchange traffic, as well as data segments. The system bans and disqualifies sites and site segments from the marketplace if they breach Ad-Sys quality protocols.
Inventory filtering techniques enable media buyers to take charge of their advert spaces on the website, depending on the channel, ratings and inventory sources they choose.
Each advertising party may manually check their creatives and either authorize or deny them. The parties can define the types of ads that can be served on their websites based on the pricing model, topic or any other spec possible. They can also completely exclude a particular party from running on their inventory.
