Since no inventory is the same, Ad-Sys AdX was developed with an aim to provide you with a complete marketing suite that takes your personal exchange methods into account. From connections to numerous demand vendors and adjustments on transparency levels to powerful yield management methods, custom integrations and full brand safety, Ad-Sys AdX power is yours to help you uncover the full potential of your business.
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Connect to top demand partners - Ad-Sys Ad-Exchange is fully customizable. With Ad-Sys you’ll be able to connect to all dominant demand partners in the industry such as Google Adx, Yahoo Right Media and others. Incorporate your proprietary demand sources with all leading ad agencies, ad networks and DSPs to ensure you get traffic of the highest quality and maximum revenue. Unlike Blind Exchanges, Ad-Sys allows you to connect with specific exchanges or disqualify partners that do not fit your campaign objectives.
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Adjust your custom exchange - Control your transparency level, based on media buyers you have. Take charge of your viewability and your inventory data. Manage your inventory to maximize return on investment. Maintain all of your channels, define the types of inventory you share with media buyers and drive overall yield. Ad-Sys gives you the tools to disclose data by category, URL, age, gender, and tag-level information.
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Take charge of your monetization strategy - Set your own advertising guidelines, all based on your rate card, augment the value of any particular impression, and get higher yield.
Simplify the execution of your every deal with your every partner. Take charge over the ad viewing experience on your inventory.
Define the types of creatives that are to run on your site, all in accordance with your business objectives and your brand.
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Scalable ad serving platform – Take advantage of our groundbreaking ad serving technology. Work with multiple networks through only one interface and save time. Manage all your indirect and direct campaigns through one, responsive interface and ensure you get the best overview of your business strategy. Target both managed and real-time inventory based on revenue, cost, margin, or key performance metrics of your choice. Ad-Sys ad serving provides you with robust optimization and prioritization mechanisms to ensure the best performance of your strategy.
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Simplify payments – Lower payment and collection risks and decrease the torment of financial clearance processes.
Concentrate on the true value of your media transaction, while Ad-Sys takes on the hassle.
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Safeguard your brand – Ad-Sys offers you security and safety, so vital for all websites’ inventory, incorporating human scanning techniques and comprehensive technology-based audit solution. Complex reviews and characterizations of a million of creatives guarantee you quality user experience.
With Ad-Sys all advertising parties have continuous inventory control. You’ll be able to select exactly what kinds of adverts are placed on your websites. Sort all your advertisements out by brand, language, content, etc. Our unparalleled ad quality assurance techniques foster trust between advertisers and publishers; no ad placement and no creative are left unchecked for malware or questionable content.
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Custom integrations – Integrations from first and third parties make it easier to operate your data reports.
Interpret the ways DSPs and other trading desks acquire your inventory and how they value it with sophisticated impression-level inventory views.
You can also customize your exchange by integrating your own proprietary technology through our open API specs to reach your clients’ objectives faster.
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Quality reporting - Get valuable insights into how you can boost inventory value with tailored reporting mechanisms. Information is available by the hour, in various currencies and time zones, and includes reports on conversions, clicks and impressions. Enjoy real-time visibility and determine the most effective strategy for your sites and ad spaces.
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Buy rich media – Buy multiple effective and quality rich media ad formats (like expandables, retractables, pop-ups or floating ads) for all platforms, devices and channels, including specifically tailored creatives. All rich-media creatives that you buy undergo quality assurance, and all are compatible with IAB rich-media display guidelines.
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Ad-Sys App Network – Incorporate your own technology to create your own apps or adopt the tools offered by various third-party apps.
Simplify your advertising strategy with multiple Ad-Sys apps that are available for configuration on your trading desk.
The apps are updated regularly in order to streamline your workflow and offer you new tools for your advertising business.
